Ways to use Email automation

Email Automations are trending because they do not require instant time to invest. You can set them as per your email marketing campaign. You decide the time, date, and event to send them. 

With simple preset automation, you can send emails to the subscribers based on information like birthdays. MailPod automation triggers on subscriber’s activity, and you can send the automated emails right away.

For example, MailPod sends an automated email to subscribers when they buy something from your business or look for a query. MailPod offers different preset automation types to trigger various automated emails like birthday emails, welcome emails, and cart abandonment emails. 

Also, you can customize this automation according to your goal. Our preset automation pretty much-covered everything, but to impart flexibility we allow customization. 

No matter what type of automation you are working with i.e. preset or customized, you can always change the triggers to accomplish your email marketing goals. In all, you can Edit Automation Emails.

Preset Email Automations that MailPod Provides

Opened Campaigns

These kinds of triggers send emails when a subscriber opens a particular email. They are designed for specific campaigns.

Sent Campaigns

When we target some subscribers by a specific campaign, these triggers send emails to those subscribers.

Clicked Campaigns

These automation triggers send emails when a subscriber clicks on the link embedded or Call-To-Action Button in the previous emails sent.

Not Clicked Campaigns

With its self-explanatory name, these automation triggers send emails when subscribers do not click on any link sent through a specific email campaign.

Not Opened Campaigns

These automation triggers send emails when subscribers do not open emails of a particular email campaign.

Link Clicked in Particular Campaigns

These automation triggers send emails when a subscriber clicks on a targeted link from a specific email campaign.

Automations to manage audience

Signup

When you import a subscriber or someone joins your email list, signup automation triggers send emails to those new subscribers.

Manual Add

These automation triggers send emails to the subscribers who are added manually by you.

Changes in Subscriber’s Information

When a subscriber changes his/her information of any field, these automation triggers send emails based on the new information.

Leaves Group

These automation triggers send emails to the subscribers who opt-out from your email lists or leave a particular group of yours.

Added tags

When a subscriber adds a tag or multiple tags to campaigns, then these automation triggers send emails based on added tags.

Join Group

When someone joins one of your groups or subscribes for your emails, then these automation triggers send emails to the newly joined members.

Automations for WorkFlow

Previous Email Opened

This automation triggers when someone opened your previous automated series email.

Previous Email Sent

When a subscriber receives an email from your previous automated email, these automation triggers send a new email.

Previous Email Not Opened

This automation triggers email when your subscriber does not open previous email of automated series. 

Previous Links in a Particular Email

These automation triggers send emails when a subscriber clicks on a targeted link from a specific email campaign of previous automation series.

Previous Email Clicked

These automation triggers send emails when a subscriber clicks on the link embedded or Call-To-Action Button in the previous automation emails series.

Previous Email Not Clicked

With its self-explanatory name, these automation triggers send emails when subscribers do not click on any link sent through a specific email campaign of previous automation series.

Automation for E-Commerce

Email Retargeting

This trigger is used for retargeting the customers who clicked on the product link embedded in the email sent by MailPod email marketing campaign. 

Purchase Any Product

When a customer buys from your business, then MailPod sends this automation trigger to that customer.

Purchase Product from Specific Categories 

When a customer buys from any specific category of your e-commerce website/app, then MailPod sends this automation trigger to that customer.

Purchase Specific Product

These automation triggers send emails to the customers who bought a specific product from your e-commerce. 

Abandoned Cart

This abandoned cart automation trigger sends emails to the customers when they checked out your product or add a product to the cart from their account.

Last Purchase of the Subscriber

These automation triggers send emails to the customers who have not purchased anything from you for a long time. It works as a reminder email for the existing customers.

Integrated Automations

Event API

These automation triggers send emails based on Event Endpoint Parameters. When an API call is posted, the automation triggers send emails.

API 3.0

When you or someone else posted a new email address on the API, these automation triggers send emails to them.

Data-Driven Automations

Specific Dates

These automation triggers send emails based on specific dates. These are one-time triggers and should be utilized according to the audience data fields.

List Added Dates

When a subscriber joins you on a specific date, these automation triggers help you to send emails to the newly added subscribers.

Recurring Dates

These automation triggers send annual emails to the subscribers based on the dates provided by your audiences. These specific dates can generate lots of revenue for you, if utilized properly.

Birthdays

Birthdays are BIRTHDAYS. So, these automation triggers help you to optimize this special day by sending automated emails on your subscriber’s best day. 

We will launch many related articles on How you can make a success out of email marketing campaign, till then keep tuned and subscribe to Mailpod for guidance and management.